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Ask Paulie

Earn while you eat.

Video Restaurant Reviews & UGC MarketplaceLaunching soon
Ask Paulie imagery

Where to find Ask Paulie

A platform brand, not a storefront — here's what it covers.

Official siteaskpaulie.com
Soon
Video Reviews
UGC Marketplace
Creator Earnings
Restaurant Discovery
UK & USA

About Ask Paulie

Ask Paulie is a video-only restaurant review platform and a restaurant UGC marketplace. Every public review is a real customer or creator filming what they actually ordered — no text-only reviews, no anonymous star ratings. Watch before you eat.

Creators and everyday diners film short, structured reviews of the restaurant and the individual dishes they ate. Those videos build dish-level and restaurant-level discovery, so you can see the food and hear the verdict before you book.

Restaurants post briefs and buy authentic content from the same community. Creators apply, film, get paid and build a reputation that unlocks higher-value work. Restaurants can buy content — they can't buy the score.

Paulie is the brand character and the entertainment layer, dropping in with commentary. The real reviews always come from the customer or creator on camera.

Founded
2025
Coverage
UK & USA
Format
Video-only reviews
Marketplace
Restaurant UGC briefs
Concept
Create. Eat. Earn.
Status
Launching soon

Who Ask Paulie is for

For diners

Watch before you eat.

  • Every review is video from a real customer or creator.
  • Search by dish, not just by restaurant.
  • See the food and hear the verdict before you book.

For creators

Earn while you eat.

  • Apply to restaurant briefs and get paid to film.
  • Build a portfolio and climb the creator tiers.
  • Higher tiers unlock higher-value briefs and bonuses.

For restaurants

Buy content, not scores.

  • Post briefs and choose the creators you want.
  • Receive licensed, reusable social content.
  • Reach diners through public video discovery.

How Ask Paulie works

Video-only reviews

Every published review is filmed by a real customer or creator. No text-only posts, no anonymous stars.

Dish and restaurant discovery

Search by restaurant or by dish, so you can find the one plate a place actually nails.

Creator earning

Apply to restaurant briefs, film reviews and UGC, and earn fees and rewards. Create. Eat. Earn.

Restaurant UGC marketplace

Restaurants post briefs, choose creators, and receive licensed content they can reuse across their channels.

Creator competition

Have you got what it takes to film the best review? Creators compete on content quality for briefs and bonuses — never on how positive the review is.

Creator Hours

Restaurants can designate creator-friendly filming windows so cameras turn up when the kitchen is ready.

Quiet Dining / No-Filming Hours

Venues can also set camera-free times, protecting guests who just want a quiet meal.

Creator tiers and reputation

A portfolio and reputation system moves consistent creators up the tiers and into higher-value briefs.

UGC rights, defined per brief

Each brief sets usage scope and duration. The creator owns their content by default unless the brief agrees otherwise.

Trust firewall

Restaurants can buy content. They can't buy the score. Sponsored and commissioned UGC never touches public review scores.

POV campaigns (future concept)

Selected future briefs may ask for approved POV capture such as smart glasses. Optional and roadmap only — not required platform-wide, and no integrations are live.

Restaurant Spotlight / Local Revival (roadmap)

A planned opt-in campaign pairing established food influencers with quiet or under-discovered restaurants.

Gallery

See it in the wild

4 photos
Paulie reacting in shock to a dish on a video review
Paulie looking impressed by a creator's review
Paulie looking skeptical, arms folded, holding the line on review scores
Paulie deadpan and businesslike, talking briefs and licensing